Agatho Parfum
Italian niche perfumery rooted in ancient Pompeii.
Agatho Parfum takes its name and its creative mandate from Agatho, a celebrated Roman master perfumer who composed ointments and essences for the aristocracy of the Empire in the workshops of ancient Pompeii. The modern house was founded in 2019 by Alessandro Bianchi in Cassino, Italy, as an olfactory archaeology project: to resurrect the legendary Pompeian fragrances and reinterpret them through the lens of contemporary niche perfumery. The debut Pompei Collection — Rosso Pompeiano, Giardino di Ercole, Fauno, Casti Amanti, Adone, 195 a.C. and Sileno — draws on historical research and natural materials of the highest quality, composed by perfumer Maurizio Cerizza. Every bottle is crowned by a hand-crafted porcelain cap produced using the techniques of the Real Fabbrica di Capodimonte, a royal manufactory founded by Charles III of Bourbon in 1740, under whose patronage the first modern excavations of Pompeii began. Later collections Mytho and Olympia extend the olfactory journey into ancient Greece. The result is a house of rare intellectual coherence, where history, craftsmanship, and contemporary sensibility converge in a single aromatic narrative.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
