Azzaro

Loris Azzaro founded his Paris couture house in 1962, building a reputation on glamorous eveningwear — sequined, sensual, designed for nocturnal spectacle. The fragrance line followed the same logic: Azzaro pour Homme (1978), a fresh aromatic fougère of anise, vetiver, and oakmoss, became a foundational masculine. Chrome (1996), created by Alberto Morillas and Jacques Cavallier, expanded the brand's reach considerably — an aquatic fougère that became one of the category's defining commercial releases. Clarins Group acquired the fragrance business from the Azzaro estate before L'Oréal purchased both Azzaro and Mugler from Clarins in 2020. The portfolio currently operates within L'Oréal's luxury division. Gilles Becker has contributed to multiple entries across the catalogue. Pricing sits in the accessible tier — most EDTs retail under €60 — with wide distribution through department stores and travel retail. The house's fragrance identity oscillates between Mediterranean freshness and theatrical eveningwear heritage, a tension that defines the range.