Ben Sherman

Ben Sherman is a British fashion brand founded in Brighton in 1963 by Arthur Benjamin Sugarman, who adopted the name Ben Sherman. The label became iconic for its button-down shirts worn by the Mod subculture of the 1960s and later adopted by skinheads, casuals, and Britpop devotees, embedding itself in the iconography of British youth culture. The brand extended into fragrance as a natural complement to its menswear identity, producing accessible masculine scents that echo its clean, cool British aesthetic. Ben Sherman fragrances target younger men who appreciate the heritage and authenticity of the label without requiring luxury price points. The brand is now owned by Marquee Brands and distributed internationally, maintaining its association with British style at attainable prices.