Body Conjure

Body Conjure is an American independent fragrance house founded in 2016, operating at the stranger and more challenging end of the domestic niche scene. Perfumer Greg Wharton brings a compositional fearlessness to the project, creating fragrances that push against conventional frameworks of wearability and legibility. The house draws on esoteric, botanical, and folkloric sources, approaching fragrance as a ritual practice as much as an aesthetic one — the name signals an interest in transformation and the body as alchemical site. Distribution is minimal and deliberately opaque, maintaining the house's status as a discovery for initiated collectors rather than a brand available to casual browsers. Body Conjure represents the experimental edge of American indie perfumery, where commercial considerations yield entirely to creative ones, and where the most interesting work in the category often lives.