Cfs
Find the true reflection of your personality.
CFS Perfumes — Creative Fragrance Series — is a Mumbai-based fragrance brand founded in 2017 that positions itself as a democratising force within the Indian mass-market perfume segment. Operating through its own e-commerce platform and major online retailers including Flipkart and Amazon India, CFS offers a broad portfolio of unisex and gender-segmented eau de parfums and deodorants organised into character-led categories: Subtle, Casual, and Vibrant. The fragrances are designed to be long-lasting and accessible, reflecting the diverse scent preferences of urban Indian consumers at price points well below international mass brands. The brand speaks explicitly to the idea that fragrance should express personality, using the tagline "find the true reflection of your personality" as an invitation to explore scent as identity. Based in Andheri West, Mumbai, CFS has built a social media following and a direct-to-consumer supply chain that keeps it agile within a rapidly growing domestic market increasingly open to everyday fine fragrance wear.
No accords yet.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
