David Yurman
American jewellery house's licensed fragrance arm, launched 2008.
David Yurman is an American jewellery house founded in 1980 by sculptor David Yurman and his wife Sybil, whose distinctive Cable Collection — coiled sterling silver bracelets and rings — became one of the most recognisable signatures in American fine jewellery. In August 2008 the house extended into fragrance with its debut eau de parfum, created by Harry Fremont — whose portfolio includes Ralph Lauren Romance and CK One — in a chypre-floral built around black currant leaf, water lily, peony, and rose over patchouli and exotic woods. The bottle, designed by David Lipman, enclosed a plastic-lined interior in an Italian crystal shell with a sculpted gold cap that directly quoted the Cable Collection's spiral motif, making the object as much jewellery as fragrance container. Sold exclusively through Yurman boutiques and prestige department stores, the fragrance line remains a secondary rather than primary business for the house, positioned as an extension of the jewellery brand's aesthetic and clientele.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
