Essence de Roumanie

Essence de Roumanie was established in 2018 to bring Romanian botanical heritage into the contemporary fragrance conversation. Romania sits within a broader Central and Eastern European aromatic zone — it shares latitude with Bulgarian rose-growing regions and the lavender plains of the Western Balkans — and the house draws on this geographic richness as its primary creative resource. Native botanicals including Romanian rose, oak moss, and regional herbs inform compositions that seek to express a specific place rather than a generalised European aesthetic. The niche positioning is appropriate to the quality of the ingredients used and the ambitions of the project. Operating from a country with limited international fragrance-industry infrastructure, Essence de Roumanie is a genuine original — a house that makes the case for its home country as a source of raw materials and creative vision rather than simply a consumer market for Western brands.