Estevia
Affordable luxury for the discerning nose.
Estevia Parfum is a UAE-based fragrance house founded in 2010 and headquartered in the Emirates Industrial City in Sharjah. The brand grew from Al Wara Perfumes, a Emirati company with a background in premium fragrance bottling and design, and was developed to bring an 'affordable luxury' aesthetic to the Gulf market. Its Dubai Royalty Collection — anchored by Her Excellency and His Excellency — draws on the grandeur of Emirati cultural identity, using rich orientals and smooth modern florals to speak to both local and international audiences. Estevia positions itself between the more accessible end of Arabic niche perfumery and the broader mass-prestige tier, offering credible construction at a price point that does not require a collector's budget. The brand operates primarily through its own channels and regional distributors in the Middle East.
Releases
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
