Gabar
Rooted in Asia. Crafted in London.
Gabar is a London-based niche fragrance house launched in 2020 with a mission to translate the olfactory heritage of Asia into contemporary fine fragrance. The name references a Mongolian felt tent, invoking the nomadic, cross-cultural spirit that defines the brand's approach. Working with a rotating roster of acclaimed perfumers — Ezra Lloyd-Jackson, Ruth Mastenbroek, and Gustavo Romero among them — Gabar creates collections anchored in Asian botanical traditions: agarwood, hinoki cypress, osmanthus, and rice steam alongside more universally familiar materials. The brand's strength lies in genuine research and cultural respect: ingredients are sourced with care for provenance, and each fragrance is accompanied by essays explaining the cultural contexts it draws from. Gabar sits confidently in the British niche tier, comparable in ambition and price to emerging independent houses in London's increasingly vibrant independent fragrance scene. It is a thoughtful addition to the conversation about decolonising Western fine fragrance.
No accords yet.
Releases
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
