Timeline
Releases
1968
Hanae Mori 森英恵 / Mori Hanae Hanae Mori / ハナヱ モリ 1968 Perfume
→1968
Hanae Mori 森英恵 / Mori Hanae Hanae Mori / ハナヱ モリ 1968 Shower Cologne
→1968
Hanae Mori 森英恵 / Mori Hanae Hanae Mori / ハナヱ モリ 1968 Eau de Cologne
→1995
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Eau de Parfum
→1995
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Eau de Toilette
→1995
Hanae Mori Butterfly Eau De Parfum
→1995
Hanae Mori Butterfly Eau De Toilette
→1995
Hanae Mori Butterfly Parfum
→1995
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Parfum
→1996
Hanae Mori
→1997
Hm
→1997
Hm Eau De Parfum
→1997
Hm Eau De Toilette
→1998
Haute Couture
→1998
Haute Couture Hanae Mori / ハナヱ モリ 1998 Eau de Toilette
→1998
Haute Couture Hanae Mori / ハナヱ モリ 1998 Parfum
→1998
Haute Couture Hanae Mori / ハナヱ モリ 1998 Eau de Parfum
→2006
Magical Moon
→2006
Magical Moon Eau De Parfum
→2006
Magical Moon Eau De Toilette
→2006
Magical Moon Parfum
→2010
Hanae Mori N01
→2010
Hanae Mori N02
→2010
Butterfly Hanae Mori / ハナヱ モリ 2010 Solid Perfume
→2010
Eau de Collection No. 1
→2010
Eau de Collection No. 2
→2011
Hanae Mori N04
→2011
Hanae Mori N03
→2011
Eau de Collection No. 4
→2011
Eau de Collection No. 3
→2012
Hanae Mori N07
→2012
Him
→2012
Hanae Mori N06
→2012
Eau de Collection No. 6
→2012
Eau de Collection No. 7
→2012
Him Eau De Parfum
→2012
Him Eau De Toilette
→2013
Hanae Mori N08
→2013
Eau de Collection No. 8
→2014
Hanae
→2014
Hanae by Hanae Mori
→2014
Hanae Eau De Parfum
→2015
Butterfly Édition Limitée
→2016
Hanae Mori Purple Butterfly
→2016
Hanae Mori Butterfly 20th Anniversary Eau de Parfum
→Fig. 02
DNA over time
Family share per era
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
1960s
3
1990s
14
2000s
4
2010s
24
WoodyCitrusFloralGourmandGreenAquaticAromaticSmokyFruitySpicyChypreAmberyPowdery
Catalog · 46
All fragrances
other
Hanae
edp
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Eau de Parfum
edt
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Eau de Toilette
other
Hanae Mori N01
other
Hanae Mori N04
other
Hanae Mori N03
edp
Hanae Mori N08
other
Hanae Mori N07
other
Him
A violet leaf opening arrives with a crisp, cucumber-like greenness, quickly warmed by cardamom's resinous spice and bergamot's citrus brightness.
other
Hanae by Hanae Mori
other
Hanae Mori
The opening is instantly recognizable: a trio of red and black berries that smell plush, almost candied, but never shrill.
other
Hm
HM opens with black currant and lavender — fruity-aromatic, slightly tart, a 1990s masculine opening that now reads with pleasing dated character.
edp
Hanae Mori Purple Butterfly
parfum
Hanae Mori Butterfly 20th Anniversary Eau de Parfum
other
Magical Moon
Magical Moon opens with a fizzy burst of pineapple that feels almost effervescent, dusted lightly with pink pepper's gentle heat.
other
Hanae Mori N06
other
Haute Couture
other
Hanae Mori N02
other
Butterfly Édition Limitée
other
Butterfly Hanae Mori / ハナヱ モリ 2010 Solid Perfume
other
Eau de Collection No. 4
other
Eau de Collection No. 6
other
Eau de Collection No. 7
other
Eau de Collection No. 8
edp
Hanae Eau De Parfum
edp
Hanae Mori Butterfly Eau De Parfum
edp
Hanae Mori Butterfly Eau De Toilette
edp
Hanae Mori Butterfly Parfum
other
Hanae Mori 森英恵 / Mori Hanae Hanae Mori / ハナヱ モリ 1968 Perfume
edc
Hanae Mori 森英恵 / Mori Hanae Hanae Mori / ハナヱ モリ 1968 Shower Cologne
edp
Him Eau De Parfum
edp
Him Eau De Toilette
edp
Hm Eau De Parfum
edp
Hm Eau De Toilette
edp
Magical Moon Eau De Parfum
edp
Magical Moon Eau De Toilette
edp
Magical Moon Parfum
edt
Haute Couture Hanae Mori / ハナヱ モリ 1998 Eau de Toilette
parfum
Haute Couture Hanae Mori / ハナヱ モリ 1998 Parfum
parfum
Butterfly Hanae Mori Hanae Mori / ハナヱ モリ 1995 Parfum
other
Eau de Collection No. 1
edp
Haute Couture Hanae Mori / ハナヱ モリ 1998 Eau de Parfum
other
Eau de Collection No. 3
other
Hanae Mori Eau Fraiche
other
Eau de Collection No. 2
edc










