Fig. 02
DNA over time
Family share per era
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
1950s
1
2000s
3
2010s
5
2020s
1
WoodyCitrusFloralGourmandGreenAquaticAromaticSmokyFruitySpicyChypreAmberyPowdery
Catalog · 46
All fragrances
other
Xchange Wonderman
The opening is a bright, minty burst tempered by soft pear—an unusual pairing that reads crisp rather than sweet.
edp
Pure Eau Fraiche
edp
Pure Pink
other
Pure Couture Noir
edp
Xchange Unlimited
edp
Black
edp
Pure Girl
other
Pure Blanc
other
Pure Couture
edp
Pure d'Or
edp
Pure Blue
other
Pure Crystal
edp
Pure Infinite Pleasure (Just Girl)
other
° Bleu
other
° pour Homme
other
Check for Men
other
Check for Women
other
Code 37 Men
other
Code 37 Women
other
Deep Black
other
Indescence
other
Indescence Girl's
edp
MX's Homme
other
Pure Delicious
edp
Style
edp
X Change Unlimited Night
edp
X Men
edp
My Pure
other
Lady Gold
edp
Pure Class Femme
edp
Pure Class Homme
edp
Pure Glam
edp
Pure Instinct Original White
edp
X Change
edp
X Change Cool
edp
Pure Bleu Intense
other
Pure Dreamer
edp
Pure Metal for Men
edp
X Bright
other
Darkness
other
Hope
edp
Pink Pure Instinct
edp
Pure Absolu
edp
Pure Instinct Light
edp
Pure Instinct Purple Light Women
edp