
Kelly + Jones
Spirited fragrance of vineyard and valley.
Kelly + Jones is an American fragrance label founded by Kelly Jones, built around a single conceit: perfumes designed to pair with wine. The idea came from a winemaker calling Jones out for wearing scent in a California tasting room — and noticing that the perfume actually flattered the glass. She turned the moment into a Notes of Wine Collection of perfume oils organised around varietal-style families: Citrus, Fruit, Floral, Earth and Oak. The oils are packaged for purse-and-pocket use and pitched as olfactive companions to specific wines, with tasting-style note breakdowns rather than conventional pyramids. Jones also runs K+J Live, an experiential scent-branding studio, and the perfume line carries that sensory-marketing logic into the bottle. Kelly + Jones suits wearers who think about scent in food-and-drink terms and want something playful but considered.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.


































