Max Philip
Niche-coded fragrance at an accessible price.
Max Philip launched in 2019 as an accessible-niche fragrance house pitched at the U.S. department-store and online niche shopper, with a catalogue built quickly: forty-plus scents in the first six years, organised into a colour-coded Niche Collection in disc-shaped bottles and a more austere Private Collection in taller flacons. The house's stated framework borrows from visual art — colour, shape, texture, line — and the output tends to chase contemporary trends: passion fruit and woody-amber pairings, gourmand tobacco, fruity oud, soft-skin musks. Pricing sits at $175 for the standard line and $225 for the Private tier, undercutting most established niche houses while imitating their presentation. It suits wearers who want the visual and structural codes of niche perfumery at a lower entry point, and who follow zeitgeisty release calendars rather than perfumer-led houses.
Releases
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
