Naughty Girl
Bold fragrance for confident women.
Naughty Girl is an Indian accessible fragrance brand producing eau de parfums aimed primarily at young women seeking bold, trend-driven scents at accessible price points. The brand name and visual identity signal a contemporary, confident femininity that contrasts with more demure positioning common in traditional Indian fragrance marketing. The fragrance portfolio focuses on sweet florals, fruity-gourmand accords, and warm vanilla-musk combinations that align with the preferences of young urban Indian consumers influenced by global fragrance trends. Naughty Girl fragrances are distributed online and through Indian fashion retail channels, benefiting from e-commerce growth in the accessible beauty segment. The brand appears to lack a formally documented founding year or named perfumers in the public record, consistent with the private-label or contract-manufactured model used by many brands in this tier. It represents a responsive, visually forward entrant in India's growing accessible feminine fragrance segment.
No accords yet.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
