
Novae Plus
Paris-based budget fragrance line.
Novae Plus is a French perfume line operated by the Paris-based fragrance company CAUNAC and Co, with the earliest editions dating to 1999 and a steady output of new launches through the late 2010s. The brand is positioned at younger, value-conscious wearers and is widely distributed through European travel-retail and pharmacy channels rather than niche or department-store counters. The catalogue spans bright fruity florals such as the long-running Sweet Charm series, gourmand vanillas, and modern aquatic-aromatic men's compositions, all priced at the budget end of the market. Like much of the wider Paris-based volume fragrance trade, Novae Plus rarely names its perfumers and builds its identity more through bottle design and packaging cues than through editorial storytelling. It will suit wearers looking for inexpensive, broadly appealing French-coded scent rather than collectible art perfumery.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.



























































