Pokrovka Trading House

Pokrovka Trading House is a Russian fragrance brand operating under the Parfums Guy Alarie label, with production attributed to the manufacturer Aroma Prom LLC by order of Guy Alarie LLC. Bottles note manufacture in Russia and composition in France, placing the house in the category of brands that combine French perfumery expertise with Russian market distribution. Perfumer Marina Nikitina is credited as the creative nose behind the catalog. The fragrance collection focuses on feminine florals: White Lilac, Sweet Mimosa, Royal Lily, Persian Lilac, Cherry Blossom, and similar soliflore or near-soliflore compositions built around single-flower identities. The brand's aesthetic is conventional and accessible, suited to the mainstream Russian fragrance market rather than export niche channels. Beyond its Fragrantica catalog and parent company affiliation, Pokrovka Trading House has minimal documented web presence, and founding year and further details remain unconfirmed.