Sabon
Tel Aviv soap-shop turned global body-care house.
Sabon opened its first store on Shenkin Street in Tel Aviv in 1997, founded by Sigal Kotler-Levi and Avi Piatok around handmade firm soap cut from the loaf and sold by weight. The original aesthetic, raw wooden tables, stone basins, mineral salts in burlap sacks, became the template for the house and was exported wholesale into every subsequent store. The range expanded into body scrubs, butters, shower oils, and home fragrance, and the brand grew into a small global chain with shops in Japan, the US, France, and across Europe. In 2016 the French Groupe Rocher acquired a controlling stake; in 2024 Rocher closed the Israeli operations and licensed the local stores to Golf, while the international business continues under Rocher. The fragrance program runs through the body-care line rather than as standalone perfume, with Patchouli Lavender Vanilla and Musk among the long-running signature scents.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
