Scarlett

Scarlett is a Russian consumer goods brand that produces a range of household and personal care products, including budget fragrances aimed at the mass domestic market. Known primarily for its small household appliances and personal care devices, Scarlett extends its brand into accessible fragrance and body-care categories as part of a broader lifestyle offering for Russian consumers. The company operates with a focus on affordability and practicality, positioning its fragrance products as everyday essentials rather than luxury objects. Scarlett serves a wide demographic across Russia and neighbouring post-Soviet markets, distributed through mass-market retail channels including supermarkets and electronics retailers. Its fragrances are designed with simplicity and mass appeal in mind.