Seven Secrets
Light. Fresh. Long-lasting.
Seven Secrets Cosmetics is an Egyptian beauty brand that brings affordable, natural-ingredient body care and fragrance to women across the country and beyond. Operating retail outlets in Cairo at City Stars and Cairo Festival City, and selling through major regional platforms including Noon and Amazon Egypt, the brand occupies the accessible mass market with products that lean on clean formulations free from harsh additives. Its fragrance line spans body splashes, perfume mists, and solid perfumes — formats chosen for portability and daily-use suitability — with scent profiles that favour light florals, fruity freshness, and soft orientals. Seven Secrets positions itself as an empowering brand: accessible luxury for women who want to feel confident and well-presented without paying prestige prices. It represents Egypt's energetic domestic cosmetics industry at its most commercially agile.
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DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
