Tous
Jewelry, fashion, and fragrance with a bear at heart.
Tous is a Catalan jewelry house turned lifestyle brand, founded in 1920 in Manresa as a small watch-repair workshop run by Salvador Tous Blavi and his wife Teresa Ponsa Mas. Their son Salvador Tous Mas and his wife Rosa Oriol turned the workshop into a jewelry company, and in 1985 introduced the cartoonish bear that has been the brand's signature ever since. Fragrance was added in 2002 through a licensing partnership with the Spanish manufacturer Perfumes y Diseños, and has grown into a sizeable catalog spanning women's, men's and children's lines. The compositions tend toward bright, easy-wearing florals, fruity gourmands and clean musks, presented in flacons frequently capped with the bear motif. The house remains family-controlled and headquartered in Catalonia, with retail across Spain, Mexico, the United States and a number of European and Asian markets.
Releases
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.





















































