Bijan
By appointment only — the world's most exclusive fragrance.
House of Bijan is a Beverly Hills luxury menswear and fragrance house founded in 1976 by Bijan Pakzad (1940–2011), an Iranian-American designer who built the brand around his Rodeo Drive boutique — long advertised as the world's most expensive men's store, accessible by appointment only. Pakzad dressed five U.S. presidents and a long roster of Hollywood and international clients before his death in 2011. The fragrance division opened in 1987, and its signature is the round flacon with an open central web — a bottle whose half-full state appears to defy gravity, included in the Smithsonian's permanent collection. Releases such as Bijan for Men, Bijan Nude, DNA, and Michael Jordan-collaboration editions sit within rich oriental and aromatic territory. The house is now run by Pakzad's son Nicolas. The dump's "Yemen" country attribution is incorrect and should not be propagated; the company is American, with Iranian heritage on the founder's side.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.



























