Gerini

Gerini is an Italian niche perfume house that launched in 2017 and has since built a catalogue of nearly thirty releases spanning multiple in-house lines — the White Label, Black Label, Gerini Collection, and Private Label series. The brand presents itself as a luxury niche producer with Italian craftsmanship at its centre, featuring compositions in wood-heavy oriental, rose, gourmand, and fresh aquatic registers. Bottles are clean and unfussy, designed to foreground the fragrance itself rather than elaborate packaging. The house has achieved wide distribution across European specialty fragrance channels and e-commerce platforms, including FragranceNet and Sobelia, accumulating solid consumer ratings — an average of around 8.0 out of 10 on Parfumo — despite relatively limited critical coverage. The brand does not publish detailed information about its founders or in-house perfumers, maintaining an air of discretion common to smaller Italian niche houses. With pricing typically in the €50–100 range, Gerini sits at the lower end of the niche tier, offering consumers access to Italian-made, complex compositions without the premium commanded by established houses. It has proven particularly popular among buyers seeking well-constructed oud, amber, and iris-forward fragrances.