Ralph Lauren
Ralph Lauren Corporation was founded in New York in 1967 by designer Ralph Lauren, whose fragrance line has become one of the most durable in American prestige perfumery. The house launched Polo in 1978 — a fougère that remains a touchstone of American masculine fragrance — followed by Romance, Safari, and the enduring Lauren for women, all developed under licence with L'Oréal. Across decades of releases, the brand has maintained a consistent visual language rooted in aspirational Americana: wide-open landscapes, equestrian heritage, and an understated elegance that differentiates it from European luxury. Ralph Lauren fragrances are among the most widely distributed prestige scents in the United States, sold in department stores from New York to Tokyo.
DNA over time
Each column is an era. Each colored band shows that family’s share of accord weight across every perfume the house released in that window. Bigger band = the house leaned harder on that family.
