Trump

Trump Fragrances is the celebrity fragrance line associated with Donald Trump, operating through CIC Ventures and launched in 2011 with the debut fragrance Success. The line was developed to extend Trump's personal brand into the accessible fragrance market, targeting consumers who identify with the Trump business and lifestyle identity. Success is a woody, spicy oriental with amber and musk base notes — a fairly conventional masculine fragrance in the accessible tier. Additional releases have followed under the Trump name, including flankers and women's options. Production and distribution are handled through established US fragrance manufacturing partners, with retail through major US department stores and online channels. The fragrances are professional executions at accessible price points, without credited perfumers or niche pretensions. The brand's commercial performance has been closely tied to the wider political and cultural profile of Donald Trump, making it an unusual entry in celebrity fragrance — simultaneously recognisable and polarising beyond any scent profile.