White Woods

Marc Jacobs

Daisy opens with a jolt of strawberry freshness cut by the green snap of violet leaf—a bright, youthful contrast that feels both playful and surprisingly grounded.

Swiss Arabian

Casablanca opens with a crisp apple note that reads more dessert than orchard—polished and sweetened, hinting at the caramel waiting beneath.

L'Occitane en Provence

The opening is bright and citric — bergamot and lemon together give it a sunlit Mediterranean quality, neither sharp nor candied.

The Merchant Of Venice

Mystic Incense opens with a strange, brief sweetness — caramel cut by a salt edge and a whiff of dried fruit — that quickly disappears under the smoke.

Yves Rocher

Flowerparty opens with a bright apple and lemon accord — candy-sweet, the kind of brightness built for a department-store aisle.

Jean Paul Gaultier

Classique Pride 2023 is a limited edition flanker bottled in rainbow livery, composed by Natalie Gracia-Cetto and Quentin Bisch.

Giorgio Armani

A lighter flanker of the Emporio Armani Red line, this white interpretation trades the original's deeper base for a simpler structure.

Issey Miyake

Watery notes pool in the opening alongside lotus, the flower presented as cool and mineral rather than sweet — more a floating leaf than a blooming pond.

Kenzo

Kenzo Air Intense carries the same architectural bones as the original Air — bergamot and anise open with aromatic sharpness — but where Air stays cool and atmospheric, Air Intense pushes toward body heat.

Zara

Ultra Juicy 2019 announces itself with a burst of pear and bergamot — ripe, clean, slightly sparkling — before the heart opens into a dense, cheerful white floral arrangement.

Bvlgari

Alberto Morillas's 2021 Omnia revival, dressed in Mary Katrantzou's printed bottle, opens on fig leaf and mandarin — a green-bitter-citrus pairing that reads more contemporary than the early-2000s Omnia line it descends from.

Bath & Body Works

Lovely Dreamer makes no attempt at complexity.

Zara

A gourmand-adjacent amber with fig leaf freshness.

Zara

A Jo Malone collaboration, Grapefruit Incense opens with sharp, clean grapefruit — the citrus family's most acidic member, which cuts cleanly rather than sweetening.